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Google Business Profile

Be one of the first three businesses customers actually see.

Your profile shows up. The business down the road shows up first. That three-business map pack is where most people pick when they search "near me." Google Business Profile work is what decides whether you are one of those three.

Google Map Pack

Current Rankings

Illustration: a local detail shop climbing from third place to first in the Google map pack as its reviews and rating improve.

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Built for owners

The things any owner burned by an agency would insist on.

These are not features. They are the first questions you should ask anyone who wants to run your marketing. Here are our answers, up front.

  • No long-term lock-in contract
  • You own the ad account and the profile
  • Always the same person on your account

The diagnosis

What we find. What we fix.

Every business we take on starts with the same audit. When we pull up a new profile, it is almost always some version of this.

What we usually find What we fix
No: Wrong primary category, or a vague one Yes: Right primary plus every relevant secondary, tuned to the jobs you want
No: Services list half-filled or empty Yes: Every service Google offers, mapped to your bread-and-butter jobs
No: Old business info sitting on Bing, Apple Maps, and Yelp for years Yes: Info synced across the web so Google trusts the profile
No: Reviews sitting unanswered for months Yes: Every review answered within hours

The stakes

Why the profile matters more than most owners think.

Ask an owner where customers come from and most say word of mouth. The math says otherwise. A huge share of those word-of-mouth customers still check the map before they call. If your profile looks half-finished, they call the business whose profile looks like somebody is paying attention.

These are real client scans, with names and exact locations removed for privacy. Each pin is a spot in town, and its number is where the business shows up when someone there searches. Red is buried past the first page. Green is the top three. Drag the handle on any one to see the same business before and after the work.

The same auto repair shop after the work: pins turned green and orange, ranking in the top three across much of town. Map-pack ranking scan for an auto repair shop before the work: most pins red, ranking past the first page across town. Before After
Auto repair shop, before and after the work.
The same HVAC company after the work: a cluster of green pins, ranking in the top three near the service area. Map-pack ranking scan for an HVAC company before the work: mostly red pins, buried in the rankings. Before After
HVAC company, before and after the work.
The same mechanic after the work: a block of green pins, ranking in the top three near the shop. Map-pack ranking scan for a mechanic before the work: mostly red pins across the map. Before After
Independent mechanic, before and after the work.
The same deck builder after the work: green and orange pins, ranking in the top three across the service area. Map-pack ranking scan for a deck builder before the work: red pins across the service area. Before After
Deck builder, before and after the work.

Results shown are actual results for specific clients and are not a guarantee of your results. Outcomes vary by business, market, competition, budget, and other factors.

The profile is the thing customers see between hearing your name and calling you.

The work

What the ongoing work actually is.

Monthly map-pack ranking

Where you rank for your services and the "near me" searches across your area. Not a 40-page report. A one-page map you can actually read.

Bad edits do not stick

Google lets random users suggest edits to your profile. Hours, address, even your phone number. Ignore the email and the wrong ones go live. We watch it weekly and reject them.

Review responses within hours

Every review, good or bad, answered calmly and specifically. No template speak. A good response to a bad review often does more than three new five-stars.

Weekly posts

The services you want more of, seasonal reminders, a specific job you are pushing. It keeps the profile active, and Google notices activity.

Photos rotated in

Fresh job photos, before-and-afters, team shots. We tell you exactly what to snap on your phone. Profiles with fresh photos get picked more.

Category and service audit

Reviewed monthly. Google quietly adds new categories and service types. The businesses that catch them first show up first.

The secret sauce

You could do all of this yourself. But will you?

None of this is secret. The category work, the weekly posts, the same-day review responses, the photo rotation, the monthly audit. You could do every bit of it. The hard part is not knowing what to do. It is doing it every single week, forever, on top of running the business. In August when you are slammed, and in February when you are not.

That gap, between knowing what to do and actually doing it week after week, is the entire product. Google rewards the businesses that keep showing up, and almost no owner can hold that pace alone. With AI it is easier than ever to generate a post and harder than ever to stand out by posting one. Showing up consistently, with responses that sound like a human who did the work, is what still moves the needle.

So we do it for you. Every week. That is the whole job.

First 30 days

Your first 30 days on the profile.

No marketing-speak. From the kickoff call to the first weekly post and the first ranking baseline, here is the cadence.

  1. 1

    Week 0

    The kickoff call

    Thirty minutes. We walk through your current profile, what is missing, and the jobs you want more of. We leave with a punch list.

  2. 2

    First 7 days

    Claimed and tuned

    Claim or verify the profile. Category and service audit. Photo direction (you snap, we direct). Description and attributes filled in so Google has the right info to show.

  3. 3

    First 30 days

    Posts live, reviews handled

    First weekly posts go up. Reviews answered within hours. First map-pack ranking baseline set.

  4. 4

    Ongoing

    Every week and month

    Weekly posts. Continuous review responses. Photo rotation. A one-page monthly map-pack ranking report.

Ownership

Your profile stays in your name. Always.

Our policy from day one: the profile lives in your Google account, not ours.

We do the work that makes it rank: every category we tune, every service we add, every post we write, every directory we clean up, every review we answer. The day you leave, all of it stays exactly where it is, under your name. Plenty of agencies do the opposite, claiming the profile under their own account so you cannot take it back without starting over.

Month to month. No long-term contract. No "we own the profile now."

What it runs

Month to month. No contract.

A flat monthly fee. Unlike ads, Google Business Profile does not charge you anything directly, so this is the whole cost. One simple price, the same whether you are in a small town or a competitive metro.

Google Business Profile Management

Done-for-you profile

What it runs

$347 / mo

Flat monthly fee. No ad spend on top, because the profile is free traffic.

What's included

  • Weekly posts on your profile
  • Category and service audit, reviewed monthly
  • Review responses within hours, every review
  • Description and attributes kept current so Google shows the right info
  • Business info synced across the web (Bing, Apple Maps, Yelp, and the rest)
  • Photo rotation guidance (you snap, we direct)
  • One-page monthly map-pack ranking report

Cancel any time. Less than the price of one good job, doing the work most owners never get around to.

Common questions

Questions most owners ask.

Will this replace my existing profile?

No. We manage the profile you already have. If you have not claimed it yet, we claim it first and then start the work.

I have some bad reviews sitting there. Can you help?

Yes. Part of the work is answering old, unanswered reviews calmly and professionally. We cannot remove them (Google rarely does), but a good response to a bad review often does more than three new five-stars.

How fast does my ranking change?

Weekly ups and downs are normal; the trend is what matters. Expect about three months of compounding before the map pack looks meaningfully different, with the bigger jumps at six and twelve months.

Do I have to take the photos?

You take the job and team shots (we tell you exactly what to snap). We handle everything else: categories, services, posts, review responses, and the monthly ranking report.

Can I just do this myself?

Honestly, you can. Everything we do is doable. The hard part is doing it every single week, forever, on top of running the business. That consistency is what you are paying for.

What does the monthly fee include?

Everything on the work list above. Nothing else is separate. Unlike ads, Google Business Profile does not charge you anything directly.

Free game plan

Tomorrow morning, when somebody searches for what you do, your business shows up first, or the one down the road does.

Reviews answered, photos refreshed, categories tuned, and a post every week. The profile working for you every time someone nearby searches for the job you do. That is the difference between owning your patch on Google and watching the next business win it.

Prefer to call? 216-999-6597 . Or text us a quick question and we'll take it from there.

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